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Is Your Site Optimized For Mobile Devices?

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It’s been reported recently that over 50 percent of mobile users are smartphone users, leaving the more basic phones or “dumbphones” in the minority for the first time ever. Now that more and more of us have the ability to browse the web in the palm of our hands, how well suited is your website or blog for mobile devices?

Almost anything can be done on smartphones or tablets nowadays, from the simple things like making calls, sending text messages, and checking the weather, to more mobile specific tasks like checking your bank on the go, chatting with friends overseas via Skype, and navigating your way through town thanks to map applications. With the world turning more to mobile devices as their go-to device to browse the web and doing other things that computers used to be favored for, it’s about time you checked whether your website or blog layout is optimized for mobile devices. Especially if you’re earning money via your little slice of the web, you don’t want to risk losing potential customers because of it.

If your blog is hosted on websites such as Blogger or WordPress, chances are your site already has a mobile template implicated. If your site isn’t hosted on those platforms, chances are you’re scratching your head wondering how to make the change. If you have a web designer, it’s probably best to ask them about how to optimize your site for mobile users.

If you’re wondering why this is important, think about your current layout. Now make it about 10 times smaller, and try to imagine that the only way to navigate around your site is by swiping and tapping on the links and pictures – even better, if you’re on Chrome or Firefox try pressing and holding ctrl and scrolling the wheel on your mouse until your site is about the size of your hand. Smartphones may be intelligent little devices, but they currently only come with screens that average around 4 inches from each corner diagonally. This gives the user a limited amount of space to browse the web without needing to pinch and zoom, which sometimes can become a hassle, especially if your blog has a lot of content to read. Tablets on the other hand are much larger and things are much easier to read on them, but if your site is optimized for larger desktop resolutions it may display incorrectly – even on a tablet.

A mobile optimized site or even the option to display a mobile site for mobile users and a desktop site for desktop users is better than having no option at all that could possibly drive away potential customers – it’s something worth thinking about.

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